http://blog.armoryideas.com/2009/02/25/seven-marketing-strategies-for-homebuilders-to-make-it-through-2009/ Marketing Front Blog Fri, 17 Jun 2011 15:56:10 +0000 http://wordpress.org/?v=2.9.2 hourly 1 http://blog.armoryideas.com/2009/02/25/seven-marketing-strategies-for-homebuilders-to-make-it-through-2009/comment-page-1/#comment-191 DANIEL LEVITAN Wed, 16 Dec 2009 15:17:40 +0000 http://armoryideas.wordpress.com/?p=34#comment-191 Here is another approach geared to the same result - http://www.residentialmarketingblog.com/2009/12/life-is-not-a-%e2%80%9czero-sum%e2%80%9d-game-but-homebuilding-must-be/ Here is another approach geared to the same result – http://www.residentialmarketingblog.com/2009/12/life-is-not-a-%e2%80%9czero-sum%e2%80%9d-game-but-homebuilding-must-be/

]]> http://blog.armoryideas.com/2009/02/25/seven-marketing-strategies-for-homebuilders-to-make-it-through-2009/comment-page-1/#comment-5 Leonora (Leo) Clancy Fri, 13 Mar 2009 19:02:51 +0000 http://armoryideas.wordpress.com/?p=34#comment-5 I couldn't agree more with the two comments here. Sales training is critical, and many out there have not been trained properly (ever). I see it over and over in sales offices, even in this tough environment! Training and coaching should be ongoing. Along with the sales 5 steps, study on the economy and the true effects this (and the negative media)has on a buyer's purchasing mentality. People still need homes and want to purchase. Daniel is right on the money with the Builders needing to take a new look at product and creating something new and unique. I couldn’t agree more with the two comments here. Sales training is critical, and many out there have not been trained properly (ever). I see it over and over in sales offices, even in this tough environment! Training and coaching should be ongoing. Along with the sales 5 steps, study on the economy and the true effects this (and the negative media)has on a buyer’s purchasing mentality. People still need homes and want to purchase. Daniel is right on the money with the Builders needing to take a new look at product and creating something new and unique.

]]> http://blog.armoryideas.com/2009/02/25/seven-marketing-strategies-for-homebuilders-to-make-it-through-2009/comment-page-1/#comment-4 Brendan Miller Fri, 13 Mar 2009 00:38:04 +0000 http://armoryideas.wordpress.com/?p=34#comment-4 Couldn't agree more Daniel. The good builders are taking this opportunity to optimize their product offerings and hopefully sales training is a daily/weekly practice for everyone. Couldn’t agree more Daniel. The good builders are taking this opportunity to optimize their product offerings and hopefully sales training is a daily/weekly practice for everyone.

]]> http://blog.armoryideas.com/2009/02/25/seven-marketing-strategies-for-homebuilders-to-make-it-through-2009/comment-page-1/#comment-3 Daniel Levitan Fri, 13 Mar 2009 00:18:42 +0000 http://armoryideas.wordpress.com/?p=34#comment-3 Good basic strategy but how about creating a unique product that does not compete on a "bricks and sticks" basis with everyone else? And how about training and retraining the sales staff to sell - they may have forgotten how or never learned in the first half of this decade, and coaching them daily. Good basic strategy but how about creating a unique product that does not compete on a “bricks and sticks” basis with everyone else? And how about training and retraining the sales staff to sell – they may have forgotten how or never learned in the first half of this decade, and coaching them daily.

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